Secret Benefit of Building Faceless Pages

Hint: 2 businesses in 1

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716 Words | 3 Min 0 Sec Read

Welcome to another issue of Passionate Income.

Today we'll be discussing why starting a Faceless Page business has a massive benefit no one talks about.

In particular, how developing this skill will allow you to start two businesses at once as soon as you get some momentum.

Let’s dive in.

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Yesterday, I was listening to a podcast interview about the worsening economic climate in the U.S.

As the interview went on, the host and his guest discussed how you can secure your financial future in an increasingly uncertain world.

Without boring you with the details, the short version was that if you can help other people make money, you'll always be able to find someone willing to employ you.

As we've discussed in multiple issues recently, this boils down to having one or more monetizable, high-income skills.

The problem, however, is that offering a service in a freelance or agency capacity is one of the worst ways to build equity.

Fortunately, there's some good news.

The process of building out successful faceless pages requires you to develop skills—skills you can then turn around and offer as a done-for-you service.

For example, one of the core skills needed to build both YouTube and Instagram faceless pages is video editing.

Whether you use CapCut, Adobe Premiere Pro or some other software, posting video content to social media requires an intermediate or higher level of video editing skills.

This doesn’t mean you need to invest 10,000 hours to become the world’s best editor. However, as you’ve probably noticed, the quality of content that goes viral on social media is incredibly high relative to five or 10 years ago.

Because of that, it’s unlikely your faceless page will perform well if you can’t even do the basics.

And it’s not just video editing.

Another example is short-form copywriting.

Many of today's best Instagram channels have short to medium-length captions that compel people to spend more time reading the post.

As you may or may not know, the time people spend consuming a post is a huge factor the Instagram algorithm pays attention to when deciding what kind of ranking they should give a piece of content.

Because of that, the ability to write captions that get people to spend time reading is a highly valuable skill.

Yet another example is being able to write video scripts that compel people to watch faceless YouTube videos until the very end.

See, without a human's face to focus on, it's easy for viewers to become distracted and click away. And because of that, script writing (in addition to the audio and visual component) is a highly valuable skill.

You can think of this dual-pronged approach like having a 9-to-5 job and building a side hustle at the same time.

By building out a faceless page, you're developing monetizable skills while building a business that has equity value.

Further, once your skills get to the point where you can deliver results on a consistent basis, you can begin offering Done For You services.

This is a massive bonus almost nobody talks about. Why?

Because if you’re good and have proof—which you will as a result of building your own faceless page—you can charge thousands of dollars a month for a relatively small amount of work.

In conclusion, developing monetizable skills is one of the most important things you can do to protect your financial future.

At the same time, while many beginners believe self-made millionaires got to that point by having a high income and saving a lot of money, in reality, most millionaire entrepreneurs got there as a result of exiting their business.

And when you build a faceless page business, you can set yourself up for a future exit while earning short-term cash-flow from your service offerings.

💡 Takeaway: By themselves, service businesses are near impossible to spin out into multiple sources of revenue. However, by building a faceless page business, you can generate revenue from your page and a Done For You service at the same time.

🎁 Resources:

  1. FREE COURSE: Build a Faceless IG Page (from a guy with 10M+ followers)

  2. Follow us on Instagram

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